California Market Match Consortium
Improve the sales of specialty crops in California, healthy food access and address food insecurity.
Food is a basic human right. ROC is working to ensure that every aspect of our food—from seed to plate—is healthy for the people who eat it, safe and profitable for the farmers who grow it. The California Farmers' Market Consortium (now called California Market Match Consortium) is a project of ROC that is working to improve the sales of specialty crops in California, healthy food access and address food insecurity.
The Ecology Center is officially assuming the coordinating and oversight functions for Market Match in 2013.
For more information please contact:
The Ecology Center