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About Us
Roots of Change (ROC) works to develop and support a collaborative network of leaders and institutions in California with interest in establishing a sustainable food system in our state by the year 2030. This network involves food producers, businesses, nonprofits, communities, government agencies, and foundations that share a commitment to changing our food thinking, food markets, and food policies. The resulting system will provide healthy and affordable food, benefits and wealth to workers and farmers, and will help restore the soil, water, species diversity, and climate upon which food production depends.
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Roots of Change was created with the intent of growing a network of diverse stakeholders united by the vision of healthy, affordable, safe, just and ecologically responsible food and agriculture in California by the year 2030. We believe that a shared vision and aligned goals among network segments, will speed the transformation of the food and agriculture system. |
In 1999, a group of foundations came together to explore the challenges facing the modern industrialized food system. They sought to maximize the impact of their philanthropy in pursuit of healthier food and farms. They issued a 2000 report, Roots of Change, that catalogued the challenges, as well as the emergent responses to these challenges. |
Watch a short video with stunning images that tells the story about why Roots of Change began and what it’s doing to change the food and farming system. |
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